George Floyd

WE CAN'T BREATHE #JusticeforFloyd

White supremacy and anti-Black racism have long legacies. In the last few weeks we’ve heard about the most recent spate of murders and attempted murders of Black people striving to live their lives safely in the US, racist systems that prop up and protect White supremacy, and inflammatory rhetoric about those protesting injustice.

Purpose's mission is to fight for an open, just and habitable world. Right now that fight is more critical than ever, and the just world we want feels very far away. It's more important than ever that we show up for each other, our communities, and the movement of front line organizations doing the work of supporting communities, demanding better and holding lawmakers and leaders to account.

We encourage you to raise your voice and make a financial contribution (as you are able) to the following organizations:

Donate to the Minnesota Freedom Fund
Sign the Color of Change Petition
You can also text "FLOYD" to 55156 to sign the petition.

Purpose moves people to remake the world


We build and support movements to advance the fight for an open, just, and habitable world.

We use public mobilization and storytelling to help the leading organizations, activists, businesses, and philanthropies engaged in this fight, and we create campaigning labs and new initiatives that can shift policies and change public narratives when it matters most.

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Purpose partners with leading organizations, activists, businesses, and philanthropies.
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